Online Pedigree Store

In 1934, Mars Limited, a division of the large American confectionery company, that had been based in Slough since 1932, acquired Chappel Brothers in Manchester. This company took low-quality meat and canned it as dog food, branded as "Chappie."

The PEDIGREE team believes that the lovable innocence found in every dog helps us reconnect with our true selves and teaches us valuable life lessons. Simply put, dogs make us better people. And that has a profound impact on the world in which They Live.